Netflix, Inc. NFLX under CEO Reed Hastings
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THE HEXAGRAM
HEXAGRAM 06 – Sung – Conflict
Above CH’IEN THE CREATIVE, HEAVEN
Below K’AN THE ABYSMAL, WATER
The upper trigram, whose image is heaven, has an upward movement; the lower trigram, water, in accordance with its nature, tends downward. Thus the two halves move away from each other, giving rise to the idea of conflict.
The attribute of the Creative is strength that of the abysmal is danger, guile. Where cunning has force before it, there is conflict.
A third indication of conflict, in terms of character, is presented by the combination of deep cunning within and fixed determination outwardly. A person of this character will certainly be quarrelsome.
THE JUDGMENT
CONFLICT. You are sincere
And are being obstructed.
A cautious halt halfway brings good fortune.
Going through to the end brings misfortune.
It furthers one to see the great man.
It does not further one to cross the great water.
Conflict develops when one feels himself to be in the right and runs into opposition. If one is not convinced of being in the right, opposition leads to craftiness or high-handed encroachment but not to open conflict.
If a man is entangled in a conflict, his only salvation lies in being so clear-headed and inwardly strong that he is always ready to come to terms by meeting the opponent halfway. To carry on the conflict to the bitter end has evil effects even when one is in the right, because the enmity is then perpetuated. It is important to see the great man, that is, an impartial man whose authority is great enough to terminate the conflict amicably or assure a just decision.
In times of strife, crossing the great water is to be avoided, that is, dangerous enterprises are not to be begun, because in order to be successful they require concerted unity of forces. Conflict within weakens the power to conquer danger without.
THE IMAGE
Heaven and water go their opposite ways: The image of Conflict.
Thus in all his transactions the superior man
Carefully considers the beginning.
The image indicates that the causes of conflict are latent in the opposing tendencies of the two trigram. Once these opposing tendencies appear, conflict is inevitable. To avoid it, therefore, everything must be taken carefully into consideration in the very beginning. If rights and duties are exactly defined, or if, in a group, the spiritual trends of the individuals harmonize, the cause of conflict is removed in advance.
THE LINES
0 Nine in the fifth place means:
To contend before him
Brings supreme good fortune.
This refers to an arbiter in a conflict who is powerful and just, and strong enough to lend weight to the right side. A dispute can be turned over to him with confidence. If one is in the right, one attains great good fortune.
THE MOVING HEXAGRAM
HEXAGRAM 64 – Wei Chi – Before Completion
Above Li THE CLINGING, FLAME
Below K’AN THE ABYSMAL, WATER
This hexagram indicates a time when the transition from disorder to order is not yet completed. The change is indeed prepared for, since all the lines in the upper trigram are in relation to those in the lower (1). However, they are not yet in their places. While the preceding hexagram offers an analogy to autumn, which forms the transition from summer to winter, this hexagram presents a parallel to spring, which leads out of winter’s stagnation into the fruitful time of summer. With this hopeful outlook the Book of Changes comes to its close.
THE JUDGMENT
BEFORE COMPLETION.
Success.
But if the little fox, after nearly completing the crossing,
Gets his tail in the water,
There is nothing that would further.
The conditions are difficult. The task is great and full of responsibility. It is nothing less than that of leading the world out of confusion back to order. But it is a task that promises success, because there is a goal that can unite the forces now tending in different directions. At first, however, one must move warily, like an old fox walking over ice. The caution of a fox walking over ice is proverbial in China. His ears are constantly alert to the cracking of the ice, as he carefully and circumspectly searches out the safest spots. A young fox who as yet has not acquired this caution goes ahead boldly, and it may happen that he falls in and gets his tail wet when he is almost across the water. Then of course his effort has been all in vain. Accordingly, in times "before completion," deliberation and caution are the prerequisites of success.
THE IMAGE
Fire over water: The image of the condition before transition.
Thus the superior man is careful
In the differentiation of things,
So that each finds its place.
When fire, which by nature flames upward, is above, and water, which flows downward, is below, their effects take opposite directions and remain unrelated. If we wish to achieve an effect, we must first investigate the nature of the forces in question and ascertain their proper place. If we can bring these forces to bear in the right place, they will have the desired effect, and completion will be achieved. But in order to handle external forces properly, we must above all arrive at the correct standpoint ourselves, for only from this vantage can we work correctly.
Netflix, Inc.
100 Winchester Circle
Los Gatos, CA 95032
United States – Map
Phone: 408-540-3700
Fax: 408-540-3737
Website: http://www.netflix.com
Details
Index Membership: Nasdaq 100
AMEX Internet
Sector: Services
Industry: Music & Video Stores
Full Time Employees: N/A
Mr. Reed Hastings , 50, Founder, Chairman, Chief Exec. Officer, Pres and Member of Stock Option Committee
Business Summary
Netflix, Inc. provides online movie rental subscription services in the United States. The company offers its subscribers access to a library of movie, television, and other filmed entertainment titles on digital versatile disc (DVD). Its members can get DVDs delivered to their homes and can instantly watch movies and TV episodes streamed to their TVs and PCs. As of December 31, 2009, Netflix served approximately 12 million subscribers. It also partners with consumer electronics companies to offer a range of devices that can instantly stream movies and TV episodes to members’ TVs from Netflix. The company was founded in 1997 and is headquartered in Los Gatos, California.
