Google Inc. GOOG under CEO Larry Page
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THE HEXAGRAM
HEXAGRAM 37 – Chia Jen – The Family (The Clan)
Above SUN THE GENTLE, WIND
Below LI THE CLINGING, FIRE
This hexagram represents the laws obtaining within the family. The strong line at the top represents the father, the lowest the son. The strong, line in the fifth place represents the husband, the yielding second line the wife. On the other hand, the two strong lines in the fifth and the third place represent two brothers, and the two weak lines correlated with them in the fourth and the second place stand for their respective wives. Thus all the connections and relationships within the family find their appropriate expression. Each individual line has the character according with its place. The fact that a strong line occupies the sixth place -where a weak line might be expected – indicates very clearly the strong leadership that must come from the head of the family. The line is to be considered here not in its quality as the sixth but in its quality as the top line. THE FAMILY shows the laws operative within the household that, transferred to outside life, keep the state and the world in order. The influence that goes out from within the family is represented by the symbol of the wind created by fire.
THE JUDGMENT
THE FAMILY
The perseverance of the woman furthers.
The foundation of the family is the relationship between husband and wife. The tie that holds the family together lies in the loyalty and perseverance of the wife. Her place is within (second line), while that of the husband is without (fifth line). It is in accord with the great laws of nature that husband and wife take their proper places. Within the family a strong authority is needed; this is represented by the parents. If the father is really a father and the son a son, if the elder brother fulfills his position, and the younger fulfills his, if the husband is really a husband and the wife a wife, then the family is in order. When the family is in order, all the social relationships of mankind will be in order.
Three of the five social relationships are to be found within the family – that between father and son, which is the relation of love, that between husband and wife, which is the relation of chaste conduct, and that between elder and younger brother, which is the relation of correctness. The loving reverence of the son is then carried over to the prince in the form of faithfulness to duty; the affection and correctness of behavior existing between the two brothers are extended to a friend in the form of loyalty, and to a person of superior rank in the form of deference. The family is society in embryo; it is the native soil on which performance of moral duty is made easy through natural affection, so that within a small circle a basis of moral practice is created, and this is later widened to include human relationships in general.
THE IMAGE
Wind comes forth from fire: The image Of THE FAMILY.
Thus the superior man has substance in his words
And duration in his way of life.
Heat creates energy: this is signified by the wind stirred up by the fire and issuing forth from it. This represents influence working from within outward. The same thing is needed in the regulation of the family. Here too the influence on others must proceed from one’s own person. In order to be capable of producing such an influence, one’s words must have power, and this they can have only if they are based on something real, just as flame depends on its fuel. Words have influence only when they are pertinent and clearly related to definite circumstances. General discourses and admonitions have no effect whatsoever. Furthermore, the words must be supported by one’s entire conduct, just as the wind is made effective by its duration. Only firm and consistent conduct will make such an impression on others that they can adapt and conform to it. If words and conduct are not in accord and not consistent, they will have no effect.
THE LINES
Nine at the beginning means:
Firm seclusion within the family.
Remorse disappears.
The family must form a well-defined unit within which each member knows his place. From the beginning each child must be accustomed to firmly established rules of order, before ever its will is directed to other things. If we begin too late to enforce order, when the will of the child has already been overindulged, the whims and passions, grown stronger with the years, offer resistance and give cause for remorse. If we insist on order from the outset, occasions for remorse may arise – in general social life these are unavoidable – but the remorse always disappears again, and everything rights itself. For there is nothing more easily avoided and more difficult to carry through than “breaking a child’s will.”
Nine in the fifth place means:
As a king he approaches his family.
Fear not.
Good fortune.
A king is the symbol of a fatherly man who is richly endowed in mind. He does nothing to make himself feared; on the contrary, the whole family can trust him, because love governs their intercourse. His character of itself exercises the right influence,
THE MOVING HEXAGRAM
HEXAGRAM 52 – Ken – Keeping Still, Mountain
Above KEN KEEPING STILL, MOUNTAIN
Below KEN KEEPING STILL, MOUNTAIN
The image of this hexagram is the mountain, the youngest son of heaven and earth. The male principle is at the top, because it strives upward by nature; the female principle is below, since the direction of its movement is downward. Thus there is rest because the movement has come to its normal end.
In its application to man, the hexagram turns upon the problem of achieving a quiet heart. It is very difficult to bring quiet to the heart. While Buddhism strives for rest through an ebbing away of all movement in nirvana, the Book of Changes holds that rest is merely a state of polarity that always posits movement as its complement. Possibly the words of the text embody directions for the practice of yoga.
THE JUDGMENT
KEEPING STILL.
Keeping his back still
So that he no longer feels his body.
He goes into his courtyard
And does not see his people.
No blame.
True quiet means keeping still when the time has come to keep still, and going forward when the time has come to go forward. In this way rest and movement are in agreement with the demands of the time, and thus there is light in life.
The hexagram signifies the end and the beginning of all movement. The back is named because in the back are located all the nerve fibers that mediate movement. If the movement of those spinal nerves is brought to a standstill, the ego, with its restlessness, disappears as it were. When a man has thus become calm, he may turn to the outside world. He no longer sees in it the struggle and tumult of individual beings, and therefore he has that true peace of mind which is needed for understanding the great laws of the universe and for action, in harmony with them. Whoever acts from these deep levels makes no mistakes.
THE IMAGE
Mountains standing close together: The image of KEEPING STILL.
Thus the superior man
Does not permit his thoughts
To go beyond his situation.
1The heart thinks constantly. This cannot be changed, but the movements of the heart – that is, a man’s thoughts – should restrict themselves to the immediate situation. All thinking that goes beyond this only makes the heart sore.
Google Inc.
1600 Amphitheatre Parkway
Mountain View, CA 94043
United States – Map
Phone: 650-253-0000
Fax: 650-253-0001
Website: http://www.google.com
Details
Index Membership: Nasdaq 100
AMEX Internet
Sector: Technology
Industry: Internet Information Providers
Full Time Employees: 24,400
Dr. Larry Page , 38, Co-Founder, Pres of Products, Assistant Sec., Director, Member of Exec. Committee and Member of Acquisition Committee
Business Summary
Google Inc., a technology company, maintains index of Web sites and other online content for users, advertisers, Google network members, and other content providers. It helps users to obtain instant access to relevant information from its online index. Its products and services include Google.com for search and personalization, which provides Google Web Search, Google Images, Google Books, Google Scholar, Google Finance, Google News, Google Videos, Google Blog Search, iGoogle and Personalized Search, Google Product Search, Google Merchant Center, Google Custom Search, Google Trends, Google Music Search, and Google Webmaster Tools. The companys products also comprise Google Docs, Google Calendar, Gmail, Google Groups, Google Reader, orkut, Blogger, Google Sites, and YouTube. In addition, it offers Google Toolbar, Google Chrome, Google Chrome OS, Google Pack, Picasa, and Google Desktop; and Google GEO product line comprising Google Local Search, Google Maps, Panoramio, Google Earth, Google SketchUp, Google 3D Warehouse, and Google Building Maker. Further, the company provides Android, a mobile software platform; Google Mobile, which are mobile-specific features; Google Checkout, an online shopping service; and Google Labs, a test bed for engineers and users. Additionally, it offers Google AdWords, an auction-based advertising program; Google AdSense program for content owners; and Display advertising for advertising services. The company also offers Google Enterprise product line comprising Google Apps that provides hosted communication and collaboration tools; Google Search Appliance; Google Site Search; Google Commerce Search; Google Maps API Premier for interactive Google maps; and Google Earth Enterprise to visualize data in a geographic context. Google Inc. was formerly known as Google Technology Inc. Google Inc. was founded in 1998 and is headquartered in Mountain View, California.
