Better Choice Company Inc BTTR under CEO Scott Lerner

Better Choice Company Inc BTTR under CEO Scott Lerner

 

HEXAGRAM 27 – I – The Corners of the Mouth (Providing Nourishment)

Above    KEN    KEEPING STILL, MOUNTAIN

Below    CHEN    THE AROUSING, THUNDER

This hexagram is a picture of an open mouth;

• above and below are the firm lines of the lips, and
  
• between them the opening.
  

Starting with the mouth,

through which we take food for nourishment,

the thought leads to nourishment itself.

Nourishment

• of oneself, specifically of the body, is represented in the three lower lines,
  
• while the three upper lines represent nourishment and care of others, in a higher, spiritual sense.
  

 

THE JUDGMENT

THE CORNERS OF THE MOUTH.

Perseverance brings good fortune.

Pay heed

• to the providing of nourishment And
  
• to what a man seeks To fill his own mouth with.
  

In bestowing care and nourishment, it is important

• that the right people should be taken care of and
  
• that we should attend to our own nourishment in the right way.
  

If

• we wish to know what anyone is like,
  
• we have only to observe
  
  • on whom he bestows his care and
    
  • what sides of his own nature he cultivates and nourishes.
    

Nature nourishes all creatures.

The great man fosters and takes care of superior men,

in order to take care of all men through them.

Mencius says about this:

If

• we wish to know whether anyone is superior or not,
  
• we need only observe what part of his being he regards as especially important.
  

The body has

• superior and inferior,
  
• important and unimportant parts.
  

We

• must not injure important parts for the sake of the unimportant,
  
• nor must we injure the superior parts for the sake of the inferior.
  

• He who cultivates the inferior parts of his nature is an inferior man.
  
• He who cultivates the superior parts of his nature is a superior man. 1
  

 

THE IMAGE

At the foot of the mountain, thunder:

The image of PROVIDING NOURISHMENT.

Thus the superior man is

• careful of his words And
  
• temperate in eating and drinking.
  

“God comes forth in the sign of the Arousing” 2:

when in the spring the life forces stir again,

all things come into being anew.

“He brings to perfection in the sign of Keeping Still”:

thus

in the early spring, when the seeds fall to earth,

all things are made ready.

This is an image of providing nourishment through

• movement and
  
• tranquility.
  

The superior man takes it as a pattern for the

• nourishment and
  
• cultivation of
  

his character.

• Words are a movement going from within outward.
  
• Eating and drinking are movements from without inward.
  

Both kinds of movement can be modified by tranquility.

For

tranquility

• keeps the words that come out of the mouth from exceeding proper measure, and
  
• keeps the food that goes into the mouth from exceeding its proper measure.
  

Thus character is cultivated.

 

THE LINES

 

Six in the fourth place means:

• Turning to the summit For provision of nourishment
  

Brings good fortune.

• Spying about with sharp eyes Like a tiger with insatiable craving.
  

No blame.

• In contrast to the six in the second place, which refers
  
  • to a man bent exclusively on his own advantage,
    
• this line refers
  
  • to one occupying a high position and striving to let his light shine forth.
    

To do this

• he needs helpers ,
  

because

• he cannot attain his lofty aim alone.
  

With the greed of a hungry tiger

he is on the lookout for the right people.

Since he

• is not working for himself but for the good of all,
  
• there is no wrong in such zeal.
  

 

0 Nine at the top means:

The source of nourishment.

Awareness of danger brings good fortune.

It furthers one to cross the great water.

This describes a sage of the highest order,

from whom emanate all influences that provide nourishment for others.

Such a position brings with it heavy responsibility.

If

• he remains conscious of this fact,
  
• he
  
  • has good fortune and
    
  • may confidently undertake even great and difficult labors,
    

    such as crossing the great water.
    

These undertakings bring general happiness

• for him and
  
• for all others.
  

 

 

MOVING HEXAGRAM

 

 

HEXAGRAM 51 – Chen – The Arousing (Shock, Thunder)

Above    CHEN    THE AROUSING, THUNDER

Below    CHEN    THE AROUSING, THUNDER

The hexagram Chen represents the eldest son,

who seizes rule with

• energy and
  
• power.
  

A yang line

• develops below two yin lines and
  
• presses upward forcibly.
  

This movement is so violent that it arouses terror.

It is symbolized by thunder, which

• bursts forth from the earth and by its shock
  
• causes fear and trembling.
  

 

THE JUDGMENT

• Shock brings success.
  
• Shock comes-oh, oh!
  

Laughing words-ha, ha!

• The shock terrifies for a hundred miles, And
  
• he does not let fall the sacrificial spoon and chalice.
  

The shock that comes from the manifestation of God

within the depths of the earth

makes man afraid,

but this fear of God is good,

for joy and merriment can follow upon it.

When

• a man has learned within his heart what fear and trembling mean,
  
• he is safeguarded against any terror produced by outside influences.
  

Let the thunder roll and spread terror a hundred miles around:

• he remains so composed and reverent in spirit
  

that

• the sacrificial rite is not interrupted.
  

This is the spirit that must animate leaders and rulers of men –

• a profound inner seriousness from which
  
• all outer terrors glance off harmlessly.
  

 

THE IMAGE

Thunder repeated: the image of SHOCK.

Thus in fear and trembling

The superior man

• sets his life in order And
  
• examines himself.
  

The shock of continuing thunder brings

• fear and
  
• trembling.
  

The superior man

• is always filled with reverence at the manifestation of God;
  

he

• sets his life in order and
  
• searches his heart,
  

lest it harbor any secret opposition to the will of God.

Thus

• reverence is the foundation of true culture.
  

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